A common myth that video is a whole new type of marketing is not true - it’s actually a way to amplify your existing sales & marketing.

“At Evolve it’s our mission to help our customers achieve their goals by producing hi-quality video content that tells their brands story in the most effective, engaging and authentic way.”

We break the production process down into three key steps:

1.Strategy:

A great video needs a well thought out video strategy to truly succeed. By gaining a better understanding of your audience’s interest and needs, you can plan the strongest possible video to achieve your brand’s objectives. As a starting point, think about what already works for you & how video can amplify that!

Our experienced team are here to help you develop your video content strategy in order to truly resonate with your target audiences giving you the best possible returns on your content marketing investment.

2.Production:

We’re here to manage your productions from start to finish. From scripting and storyboarding, to shooting, editing and colour grading. No detail is too small to ensure your productions run smoothly and successfully.

Evolve assembles the best in-house videographers, editors, animators, producers and creative directors required to deliver a great video content experience for you and your team.

3.Promotion:

Producing content is only part of the process. Content doesn’t become great until it’s been consumed and shared.”

The final and arguably the most important step of any successful marketing campaign is the promotion and activation of your video content.

In today's competitive content marketing environment, promotion of content is essential to get traction. Then it will flourish or not on it's own merit with the networks of interest that consume it.

To help maximise exposure, videos should be optimised for search and for audiences. From placements, descriptions and tags, to thumbnails and subtitles; the things that truly make your video stand out.

To maximise exposure of your video you may wish to consider targeted advertising and promotion on social media channels with paid social. Another effective approach is a campaign with relevant influencers. Learn more