We take a look at five ways the new era of social location marketing can help event organisers and retailers create more relevant brand experiences to shape the consumer journey.
Viewing entries in
retail marketing
With a rise in numbers on Instagram to over 5 million monthly users in Australia and rates of engagement 18 times that of Facebook, Instagram has become an avenue more and more Australian brands are participating on.
MD David Wesson took part in the Naturally Good Expo at The Horden Pavilion Sydney. Watch the video to see him talk about the opportunity of using Social Location marketing to convert fans and followers into In-store customers.
In this week’s Social Signals we look at how Influencers challenge the way L’Oreal’s creates products now and 5 of the best-branded content campaigns from September. Meanwhile we make way for the launch of Twitter’s Moments global rollout, Snapchat's Spectacles and Facebook's Marketplace